2013 Celebration of Smiles Promotion Nets Over $52,000 for Operation Smile

PPA Charities President David Grupa has announced the results of the organization’s annual Celebration of Smiles fundraiser in support of its charitable partner, Operation Smile. Held during April, a total of 80 members raised $52,531 to benefit Operation Smile.

“These funds will go a long way toward meeting our 2012 goal of raising $100,000 for this wonderful organization,” Grupa said. “Because Operation Smile’s medical professionals and support staff volunteer their services, it costs only $240 to provide a simple cleft lip surgery to a child in desperate need. Therefore the funds raised by PPA members so far in 2013 mean that over 200 smiles will be saved.”

The annual Celebration of Smiles Day campaign provides consumers with the opportunity to receive a mini-session and a 5×7 professional portrait in exchange for a donation to Operation Smile of only $24; therefore, for every 10 sessions photographed by a participating studio, another smile can be saved by the volunteer staff of Operation Smile.